
(Pixabay)
(FOX NEWS) – The recent TikTok trend of showing off perfectly organized and styled home pantries is rooted in a history of classist, racist and sexist social structures, according to one Chicago professor.
Through her research at Loyola University, Associate Professor of Marketing Jenna Drenten noticed a recent uptick in what she calls "pantry porn," a plethora of social media videos where women show off their fully stocked kitchen and methodically organized home supplies.
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While minimalist designs used to represent an anti-consumption mindset of using less and buying less, the "new minimalism," according to Drenten, means "more is more," so long as it is not dirty or cluttered.
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