(PRESS CALIFORNIA) – Gender-fluid clothing entrepreneur Rob Smith opened the world’s first gender-free store in New York three years ago with an ambitious goal to spread his non-binary message and clothes into every retail space around the world.
But this LGBTQ activist fashion designer has run into a problem. He can’t seem to get big-box retailers in the United States to display his “The Phluid Project” line of clothes into their brick-and-mortar stores as much as he would like.
Under the guise of ridding big box stores of harmful gender stereotypes, Smith convinced the California Legislative LGBT Caucus Chair Evan Low (D-San Jose) to introduce a bill to punish companies with fines if they don’t make room for the kind of products Smith sells.
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